If you are looking for a unique costume, theatrical prop, makeup, magic trick, or unusual gift in New York City, Abracadabra NYC is a destination worth knowing. Located in Manhattan, the store has been serving customers since 1981 and has built a reputation for its wide selection of costumes, accessories, magic products, props, makeup, collectibles, and entertainment-related items. (AbracadabraNYC)
Whether you are preparing for Halloween, creating a cosplay outfit, working on a theater production, planning an event, or simply looking for something unusual, Abracadabra NYC offers a broad range of options both online and at its flagship store.
What Is Abracadabra NYC?
Abracadabra NYC is a year-round costume and magic shop located at 19 W 21st Street in New York City. The business began in 1981 and has grown from a small store offering costumes and party supplies into a large retailer serving customers interested in costumes, entertainment, magic, theater, collectibles, and special events. (AbracadabraNYC)
The store offers products for different styles and occasions, ranging from creepy and horror-inspired items to colorful costumes, character outfits, accessories, and magic products.
Its website also allows customers to browse and purchase products online.
Costumes for Every Occasion
One of the biggest attractions of Abracadabra NYC is its extensive costume selection.
Customers can shop for:
- Adult costumes
- Women’s costumes
- Men’s costumes
- Children’s costumes
- Couples costumes
- Funny costumes
- Superhero costumes
- Character costumes
- Victorian costumes
- Cosplay outfits
- Holiday costumes
The store organizes its collection around popular characters and themes, including Harry Potter, Super Mario, Star Wars, Batman, Barbie, Ghostbusters, Beetlejuice, Scream, Terrifier, and many others.
This makes it easier to build an outfit around a specific character or theme.
Costume Rentals
If you only need an outfit for a special occasion, renting can be a practical alternative to buying.
Abracadabra NYC offers costume rentals, including exclusive costumes created by its own team. Some rental pieces are designed with higher-quality materials and are intended for customers who want a distinctive look. (AbracadabraNYC)
Rental options can be useful for:
- Halloween parties
- Theater productions
- Photoshoots
- Themed events
- Cosplay
- Special performances
Customers should check the rental terms for the specific costume because rental periods and deposits can vary.
Magic Products and Experiences
Magic is another important part of the Abracadabra NYC experience.
The store carries magic-related products and also offers services such as beginner magic lessons. The company notes that a live master magician is present on many days, although customers are encouraged to call ahead to confirm availability. (AbracadabraNYC)
For someone interested in learning magic, visiting a specialist store can be more useful than simply purchasing a trick online because staff can help explain different products and techniques.
Makeup, Masks, and Accessories
A costume is often only the beginning of a complete look.
Abracadabra NYC also offers categories such as:
- Makeup
- Masks
- Wigs
- Jewelry
- Hats
- Accessories
- Props
- Apparel
These products allow customers to build a complete outfit rather than purchasing only a costume.
The store’s jewelry collection, for example, includes hundreds of items across different themes, styles, characters, and historical periods. (AbracadabraNYC)
Props and Collectibles
For collectors and entertainment professionals, the store offers more than traditional costumes.
Its product categories include props, collectibles, animatronics, masks, magic products, and unique gifts. (AbracadabraNYC)
The website also features horror collectibles, including figures, statues, ornaments, and other themed products. (AbracadabraNYC)
These products can appeal to horror fans, collectors, filmmakers, cosplayers, and people looking for unusual gifts.
Custom Costumes and Alterations
Sometimes an off-the-shelf costume is not enough.
Abracadabra NYC provides access to seamstresses for custom jobs and alterations. The company also offers custom work for customers who need something specifically created or modified for a particular project. (AbracadabraNYC)
Custom services can be especially useful for:
- Theater productions
- Film projects
- Television
- Photoshoots
- Special events
- Professional performers
- Unique cosplay designs
A custom approach can help create a look that is difficult to achieve with standard retail products.
Makeup and Event Services
The company also provides services beyond product sales.
Its offerings include makeup services, decoration services, and other support for events and entertainment projects. (AbracadabraNYC)
For larger projects, these additional services can make it easier to coordinate costumes, makeup, props, and decorations through one specialized business.
A Resource for Film and Television
Abracadabra NYC has a long connection with the entertainment industry.
The company states that its costumes, props, custom items, and scenery have been used in movies, television programs, music videos, theater productions, publications, and live events. The store itself has also been used as a filming location. (AbracadabraNYC)
Its blog highlights appearances connected with productions such as Terrifier 2, demonstrating the store’s connection to horror and entertainment culture.
This history makes the store particularly interesting to people working in creative industries.
Shopping Online
You do not necessarily have to visit Manhattan to shop from Abracadabra NYC.
The official website offers a wide range of products online, including costumes, accessories, makeup, magic products, props, gifts, collectibles, and rentals. (AbracadabraNYC)
The company also provides shipping options within the United States and ships many products internationally, although international customers may be responsible for customs duties and related charges. (AbracadabraNYC)
For customers who know exactly what they need, online shopping can be a convenient option.
Local Pickup and Same-Day Delivery
Customers in eligible areas can also use local fulfillment options.
Abracadabra offers pickup at its New York City flagship store and at its New Jersey warehouse. It also offers same-day local delivery for select areas around NYC and Wall, New Jersey, depending on inventory, location, and order timing. (AbracadabraNYC)
This can be especially useful for customers who need a costume or accessory quickly for an upcoming event.
Where Is Abracadabra NYC Located?
The NYC flagship store is located at:
19 W 21st Street
New York, NY 10010
The official listed hours are Monday through Saturday from 11 a.m. to 7 p.m. (AbracadabraNYC)
The company also operates a New Jersey warehouse at 1800 NJ-34 in Wall Township, New Jersey, which is listed as a pickup location. (AbracadabraNYC)
Before traveling, it is a good idea to check the official website for the latest hours and availability.
Who Should Visit Abracadabra NYC?
Abracadabra NYC can be useful for many different types of shoppers.
Halloween Shoppers
Those looking for costumes, makeup, masks, decorations, and props can find many options in one place.
Cosplayers
Cosplayers can combine costumes, wigs, makeup, accessories, and props to create a more complete character look.
Theater and Film Professionals
The store’s costumes, props, custom services, and entertainment-industry experience can be useful for creative productions.
Collectors
Horror figures, character collectibles, and other unusual products make the store appealing to collectors.
Magic Enthusiasts
Beginners and experienced performers can explore magic products and related services.
Event Planners
Costumes, decorations, props, and makeup services can help create themed experiences for parties and events.
Tips for Shopping at Abracadabra NYC
To make your shopping experience easier, consider the following tips.
Know Your Theme
Before shopping, decide whether you want a specific character, historical period, movie theme, or general style.
Complete the Look
Do not focus only on the main costume. Consider accessories, makeup, wigs, shoes, props, and other details.
Check Sizes
Costume sizing can vary between products. Always review the available size information before purchasing.
Consider Renting
If you only need a high-end costume for a short event, compare rental and purchase options.
Order Early
For Halloween, theater productions, or important events, avoid waiting until the last minute.
Contact the Store for Special Requests
If you need custom work, alterations, or specific professional services, contact the store directly to discuss your requirements.
Why Abracadabra NYC Stands Out
What makes Abracadabra NYC different is the combination of retail products and creative services.
Instead of focusing only on standard Halloween costumes, the business serves customers interested in costumes, magic, theater, film, collectibles, events, cosplay, and unusual entertainment products.
Its long history, large selection, custom capabilities, and connection with the entertainment industry have helped make it a recognizable destination in New York City’s costume and magic scene. (AbracadabraNYC)
Final Thoughts
Abracadabra NYC is more than a traditional costume shop. It is a year-round destination for costumes, magic, makeup, props, collectibles, accessories, rentals, and creative services.
Whether you are preparing for Halloween, creating a cosplay outfit, working on a production, planning an event, or simply looking for something unusual, the store offers many options to explore.
For online shoppers, the official website provides access to a broad product selection, while visitors to the Manhattan flagship can explore the physical store and speak with staff about costumes, custom work, magic, and other needs.
